So who the hell am I?

Well, here’s the simple story. the jump-off point was a 16-year-old who fell in love with graphic design and followed that journey to Switzerland under the tutelage of some of my heroes. Dabbled in commercial graphic design as a profession and then moved into the world of streetwear where I started a clothing line with some friends and grew it from first sketches to global distribution. Shifted gears into freelance across the pond and then back to LA where I dove into leading a company through design and experiential work. Switched over to the brand side with Alpinestars before diving headfirst across the country into the world of advertising at Translation. Five and a half years: a ton of growth, amazing people, pure ad experience, and a retail project found me transitioning to a bigger pond and more challenges. That brings me to the present: squarely at Anomaly with an increasingly amazing team of people. I ran Budweiser Global and NBA2K before adding the task of leading Crown Royal’s collective offerings, YouTube Music’s artist projects, and the official national launch of Google Fi. Now, I’m outside of the agency world and freelancing across a number of clients like Crypto.com, UnitedMasters, Intuit, and more. If you’ve got something that you need a hired gun for, give me a shout.

That’s just the run-through of the CV. Who I am is an explorer of things, a builder of brands, and a problem solver. All in an “open eyes, taking it all in and diving into the nooks and crannies of ideas, subcultures, people, and ideas” kind of way. Discovering the human truths in my work and discovering the innate talent within my creatives and my compatriots. Lighting those sparks from an idea into reality and in mentorship through lifting up those around me to help us all find the best in that idea.

But like I said, that’s the simple story, let’s share a coffee (virtual or physical) and we can fill in the details.